Matt Dumba's Stanley Cup Commercial
Minnesota Wild star Matt Dumba takes us on an extravagant & intimate journey of what his dream Stanley Cup commercial would look like. From hanging out with Lil Yachty, to yachts, to family back yard barbecues, the project truly had no limits to his imagination as we worked with a team of animators to capture his 'pitch' frame by frame. To establish the style of the animation short I was put on the project to do key frames in which the animators could work from. This spot was used for social media and tv to promote Sportsnet's coverage of the 2020 Stanley Cup Playoffs.
Client/ Sportsnet
Creative Director/ Julius Manalo
Animation/ Blirb Studio